The Body Shop launches its Return, Recycle and Repeat scheme into 225 stores across the UK

The Body Shop’s recycling scheme is set to run in partnership with MyGroup and Scan2Recycle, with the aim of encouraging consumers to recycle, create positive change and help customers to recycle things that are classed as ‘hard to recycle’.

Tackling the issue of hard-to-recycle cosmetic and product packaging, the scheme is designed to process and recycle the 'non-recyclable' material, preventing unnecessary landfill or incineration usage.

The packaging undergoes a complex process, which sees every single piece recycled, regardless of the material type.

It undergoes a quarantine before washing and shredding removes any remaining make-up & product.

The shredded plastic mix is heated to over 200°C and pressed into 100% recycled plastic boards.

Waste handling and recycling company, ReWorked, use the plastic boards to make furniture, shelters, bins and shop fittings.

They even create children's play equipment and furniture, which is donated to local schools in need.

‘Working with The Body Shop allows us to normalise the recycling of cosmetic and bathroom waste that would usually go to landfill or incineration,’ says Izzie Glazzard, Marketing Manager at ReWorked.

‘We hope in turn we can positively affect customer behaviour, encouraging responsible shopping and recycling habits.’