6 February 2024
by Alex Brinded

On-Pack Recycling Label appoints IOM3 trustee Jude Allan as interim Managing Director

IOM3 Trustee and Chair of the Packaging Group, Jude Allan MIMMM, will act as stand-in MD for two years.

Black and white profile picture of Jude Allan

On-Pack Recycling Label describes itself as the UK's independent expert in recyclability for packaging.

Jude Allan will stand in for Dr Margaret Bates FIMMM during her secondment to Defra.

Allan says, 'This is a hugely exciting but challenging time to be involved in packaging. In a sector facing enormous change and a great deal of uncertainty, OPRL really stands out in the market. We know that consumers respond well to OPRL labels, and as producers look for clarity around EPR, they can also rely on the labels for compliance.'

Bates welcomed Allan's appointment, saying 'This is a big win for OPRL. Jude has a unique wealth of knowledge in packaging but, equally importantly, she shares OPRL’s values on sustainability and the principles embedded in our B Corp status. She is also material agnostic, which is an important principle for our organisation.'

A materials engineer who has worked primarily in packaging, Allan was a packaging technologist before spending 20 years taking creative designs to market at jonesknowlesritchie, the leading independent packaging design agency at the time.

'I have been lucky enough to partner with OPRL on IOM3 projects, so I was already aware of the depth of knowledge within the team. As interim MD, I am looking forward to supporting the team in sharing its expertise, to give producers confidence in recyclability claims around packaging products.'



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Alex Brinded

Staff Writer