Wienerberger looks to urban mining in quest for ‘circular’ brick

Raw materials from demolished buildings will be used for CicloBrick, a facing brick produced in the Netherlands.

The Wienerberger Group is working with New Horizon, a Dutch urban mining specialist, to launch the CicloBrick, a sustainable brick that fits with circular economy ambitions.

The CicloBrick is made from clay as the basic natural raw material, with 20% ground ceramic residues, reclaimed by New Horizon from demolished buildings, added to the mixture. This contributes to the reduction of ceramic demolition residues and the avoidance of waste. At the end of its lifecycle, the CicloBrick can be recycled in the same way and reused as building material in line with the principles of circularity.