Entrant's statement: Bombay Sapphire now has an exceptional limited edition package designed and produced using craftsmanship and artistry of the highest order to celebrate opening its doors to the public.
Judges' comments: The bottle is the hero of the pack. Lovely attention to detail, use of material and finish. Tactile and great touch and feel. Overall the case is old fashioned and doesn't compliment the stunning bottle.
DS Smith Corrugated - Walnut Whips Display Pack
Entrant's statement: This new design offers first class shelf display using high quality post print which compliments the primary pack, fast inline packing, easy open device for access/display and fully recyclable material.
Judges' comments: Striking design. Clear opening instruction. Compliments the retail pack/graphics. Good stand out and branding. Easy to identify.