Innocent sponsor Starpack Industry Awards new Inclusive Design category
In 2015, the Starpack Industry Awards will include the Inclusive Design Category for the first time and it will be sponsored by the UK and Europe’s number one smoothie brand, innocent.
Launched sixteen years ago, innocent has since grown from three to 300 people, who work across Europe with drinks available in 15 different countries.
innocent aims to leave the planet a little bit better than how they found it. This is reflected in everything the company does, from the use of green electricity at Fruit Towers (the London offices), to sourcing fruit from places that go the extra mile in terms of looking after all the people that work on the farms and the environment.
Innocent donate 10% of profits to charity, mainly to the innocent foundation, which supports charities working all over the world so that they can help the world's hungry.
Innocent’s packaging has constantly evolved over the years, meeting needs of consumers and speaking directly to them through their packaging, making them an ideal partner in the new Inclusive Design category.
Graham Fox, Packaging Operations Manager, said "We’re proud to sponsor the new Starpack award as we would like others to join us in helping people ‘live well’ by thinking about their packaging and demonstrating the principles of inclusive design".