MaDE Partnership connects two world class communities
Robert Quarshie, Head of Materials Knowledge Transfer Network, introduced the relaunch of the Materials and Design Exchange (MaDE) at the Institute of Materials, Minerals and Mining (IOM3) today.
Designers, scientists, manufacturers, academics and entrepreneurs came together at the relaunch event to set the scene for the journey ahead for the MaDE Partnership.
Since 2006, the Partnership has provided a resource network, connecting materials and design communities to stimulate innovation and wealth creation in the UK. Founding partners are Barron Gould, IOM3, the Institution of Engineering Designers, Knowledge Transfer Network and the Royal College of Art.
MaDE challenges material scientists to consider applications and provides product designers with material options, turning ideas and technologies into products the market wants.
Reflecting on the marriage between materials and design, IOM3 Chief Executive Bernie Rickinson said, ‘In the early years it was frustrating for both sides, with differences in language, needs and decision making. We nevertheless stuck with it, and this combination has not only been extremely successful, but provides a rich seam for UK innovation.’
Design expert and Owner of Giraffe Innovation, Rob Holdway, said, ‘There is a need for a new design process, and I think part of the issue here is where design fits within the innovation process. The opportunities this sort of collaboration will bring are very exciting. We need people to think differently, and use the right materials in the right way.’
Looking forward the MaDE Partnership is set to expand the range of events, research and knowledge sharing. If you are interested in becoming a Partner or collaborator please contact MaDe.