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Starpack Industry Awards 2011 Graphic Design Print & Decoration category

Supported by Pacific Inks

Graphic Design, Print and Decoration - Printing techniques, Surface treatment, Graphics etc

Pointers - Cartons, Labels, Sleeves, Cans, Bottles, Embossing, Artworks

Judging Criteria

  • Fit for purpose -3 P's / safety / legality / dispenses well / openability / Filling line performance / distribution/relevant to product
  • Environmental - minimises use of materials / recyclability / re-usability / sustainability / minimises waste
  • Design - Functional and graphic design/ visual impact / shelf presence / image/directions for use (where relevant)
  • Innovation - Use of new materials/new manufacturing techniques/ novel features/ takes packaging forward
  • Overall Impact - Sells and promotes the product/ creates a new market for the product / distinctive image /stands out from competitors/delivers discernable competitive advantage

Winners

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SILVER
Name: Nestlé - Aero Biscuit
Entrant: DS Smith Speciality Packaging Belper
Judges' comments: Well executed pack. Good print quality. Well thought out - well matched tray to pack.


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BRONZE
Name: Rapeseed Oil Display
Entrant: DS Smith Corrugated
Judges' comments: Well executed - good openin. Good synergy between bottle and pack.